How can horse knowledge be both scarce AND abundant?
Fasciaguiden Horse was founded partly because we love to talk about horses, but above all because we have seen over time how the focus is shifting further and further away from the horse's well-being. People prioritize having many horses instead of truly giving time and love to the one they have. Appearance, the “right” equipment, attire, and performance are getting more and more focus. How many likes does a picture of a well-maintained, large pasture get compared to a gleaming horse and rider, matched from head to toe? At the same time, a massive amount of both new research and new “experts” are emerging, who find a completely different forum through social media. How does one sift through the jungle and best absorb horse knowledge in today's society?
Do you have any questions or comments? Contact us directly at jennifer@fasciaguiden.se